I am pleased to announce  the launch of  Thornley Fallis & 76design’s new online presence.

Our new websites, conceptualized, designed and developed by  our team of creative masterminds and technology all-stars, exemplifies our capacity to push the limits of innovation  in the world of social media and digital marketing.

Thornley Fallis & 76design is made up of individuals with fun, smart and professional personalities; personalities that have all contributed to the success of marketing & communications projects. To fully demonstrate  the range of personalities, talent and intelligence our  team has to offer, we’ve done something  a little outside the box.  Something very brave… or maybe something very stupid – we’ll let you know ;-)

We’ve created a live LifeStream for every one of our employees. This is more than just a standard funny profile picture and biography.  It is an aggregate of their work and online profile, intended to paint a picture of who they are, what they do, what they think and what they are interested in.

To explore the diverse and unique characters at Thornley Fallis and jokers at 76design, take a look through our people profiles and find out who you could be working with on your next project.

Not only is our team exceptionally talented (and good-looking), we are experienced & passionate about the work we do.  While adventuring through our People pages, zoom over to the Work & Services sections to see what Thornley Fallis & 76design has to offer.

My colleagues and I hope you enjoy perusing through our new sites.

Oh and one more thing… if you like what you see, don’t hesitate to call us, we’d love to hear from you!

What does a retired General, a former Olympian and a man they call “Dog” have in common? If you said they’re all speakers available through the National Speakers Bureau, you’d win the big stuffed narwhal.

For over 35 years, the National Speakers Bureau has garnered a reputation as the source for event speakers. They are the sole agents for over 100 speakers, and they work with over a thousand others in North America and abroad.

They came to 76design with a request, upgrade their brand. This included a new logo and revamping their site. During our analysis of their brand, we felt that their existing website didn’t accurately reflect the class of speakers they had, nor did it “speak” (so punny!) to their great customer service.

76 updated their corporate logo, created a brand new site with a focus on bringing their speakers to the forefront, improving the speakers search functions, and we also created a new interactive module on the homepage. Overall, our goal was to facilitate the user experience, but also motivate potential clients to call one of their reps to assist them through the booking process. The new National Speakers Bureau site launched January, 2009.

Take a spin on NSB.com, and book yourself a speaker or two. On a personal note, I am awaiting the confirmation that Strombo is coming to my Super Bowl party. Fingers Crossed!

Conair Consumer Products Inc. (with our assistance) has recently released its newest product with a contest micro-site, driving its line of hair related products to a whole new level.

Conair, Helps You Tame The Beast

For all you lovely ladies out there who can’t seem to take control of that beast we all call “hair”, I introduce to you the Infiniti Nano Silver by Conair. Simply put, it is the #1 most effective hair straightener on the market. The person who thought of adding steam to a hair straightener is an absolute genius. Not only does it make your hair look vibrant and lustrous, removes all frizz and protects it from the humidity, it takes no time at all. Take my words and check out the website to see what other features and benefits this product has to offer, www.conairsteamstraight.com.

Aside from my obsession with this fabulous “life-saver”, you deserve a little S.O.S. too. The “Tame the Beast” website, was a concept conceived by Conair and 76design/Thornley Fallis. It is your gateway to owning one of these magnificent hair straighteners along with other Conair and John Frieda hair related products. The contest closes on December 17th so don’t wait too long, visit the site, watch some videos, enter the contest and most important…don’t forget to tell your friends. The secret needs to be unleashed so go spread the word.

ENJOY!

You may be familiar with the Italian clothing brand Diesel. Trendy, cool, hip stuff. And generally very creative campaigns highlighting their edgy brand. (For example, their logo is a guy with a Mohawk and their slogan is “Only the Brave”).

I recently visited the Diesel website and sent them this email via their customer service page:

“Hi. About 10 years ago I purchased a pair of silver Diesel glasses. I have worn them ever since. They are not only the best glasses I have ever owned but probably the best value of anything I have ever bought. They have endured despite the arrival of my two kids, who grabbed and flung them around more times than I can remember. I also love the look. You can see a picture of me wearing them if you search my name – JOHN SOBOL on Facebook. (I’m the guy with the flower on his head!
But I am not just writing to praise your glasses but to ask whether or not you still have any pairs like mine kicking around anywhere in storage. Mine are on their last legs and I haven’t found anything like them in any of the many stores I’ve been to. I would be very happy to buy a pair, or a few pairs from you, if you can locate any. Thanks.”

The next day I got this response:

John,

Carlotta
Diesel Customer Care

It is not possible to reply directly to this message.

Now I know Carlotta was just doing her job as she’s been told to do it (assuming Carlotta is not simply an automated reply function, which I suspect she may be) but considering the unusual (for me, anyway) degree of loyalty I expressed to Diesel in my email, this response amounts to a complete kiss-off. How disappointing. I mean, if you are going to bother having a “Customer Care Centre” you should at least show that in some small way you do actually care about your customers. Unfortunately for me, Diesel apparently doesn’t.

We recently redesigned the Portrait Gallery of Canada’s website, including a flash exhibition of fascinating collection highlights. Happily, our work was mentioned in an article about the Portrait Gallery in today’s Globe and Mail. The Portrait Gallery doesn’t yet have a new physical home, but we’re pleased that people are noticing its new virtual home.

You can find the Globe and Mail article here. And you can find the Portrait Gallery of Canada website here.

A beautiful way to discover what the world of travel has to offer!

P.S. It’s a 76design site!